Boeing

The Boeing Company, one of the world's leading aerospace and defense manufacturers, was founded in 1916 by William Boeing in Seattle, Washington. Initially, the company focused on producing seaplanes and other aircraft. Over the years, Boeing has become synonymous with aviation and has played a significant role in the development of commercial and military aircraft. Boeing is known for its iconic blue and white logo, and its brand is associated with a wide range of aircraft, including commercial airliners, military aircraft, satellites, and space exploration vehicles. However, the very first logo of the company was registered as a trademark back in 1942.

The Boeing Company has been involved in various trademark disputes. In the late 1990s, Boeing was engaged in a trademark dispute with a small aircraft parts distributor named Bogan. Boeing claimed that Bogan's use of the term "Boeing Surplus" in its business name and for selling surplus Boeing aircraft parts was an infringement on Boeing's trademark. The dispute led to legal proceedings, and Boeing sought to protect its brand and prevent potential confusion among customers. In 2013, Boeing filed a trademark lawsuit against Xavian-Anderson Macpherson, an entrepreneur who was producing and selling a clothing line named "Boeing." Boeing claimed that the use of its name on clothing created confusion and diluted the distinctiveness of the Boeing brand in the aerospace industry. The case was settled out of court, with Macpherson agreeing to modify his branding.